Pathwwway Web Development

Responsive web design can cost a lot if you make the wrong choices. Costs involved while switching to responsive sites depend on the website design and development company you choose. The first cost encountered when implementing a responsive website design is decoding the codebase. Disassembly is further needed for all of the styles and reassembling these into the correct order costs additional money. Then, there are the markup aspects and requirements to be considered. Complexity Matters While a lot of costs may seem manageable to begin with, the solution here is not that simple. Real life pages and sites have their complexities and these trigger additional problems. Responsive web designs change the way one thinks about web pages as one is trying to accommodate as many devices as one can. One needs to know not just how people interact with your site, but also how your site interacts with them. When redesigning a site, you need to be aware of the context. Testing, bug...

Cisco Systems reports that since 2012, global mobile internet usage has soared by 70%. TechCrunch further discussed how mobile ecommerce traffic in the US alone soars by 33% in the holiday seasons. These numbers should indicate to online merchants that they should start optimising the design and layout of their websites for smartphone users. Responsive web design for an ecommerce platform is not just an example of efficient designing. It also displays a site’s content on smaller screens, offering an exceptional shopping experience to online users. Here are the benefits of switching your e-business to a responsive site. Simple to Maintain Certain online ecommerce retailers may think keeping separate versions of their site for mobile and desktop could be a way out. But this actually increases the maintenance costs of ecommerce platforms. Responsive design can bring down the effort, time and money needed to debug, troubleshoot and update the site or even maintain it. Excel...

The way the world accesses the internet has changed and now, we find most users confined to the smartphone. Gone are the days of the bulky desktop computer and numbered are the days of the laptop and tablet. Information and business has to be accessible on the tips of one’s finger and in the blink of an eye. Internet connectivity is almost universal and internet speed has rocketed upward and no one has the patience to wait for things on their screen. All good, right? Not really! A new challenge has emerged. Most web pages have been designed for the desktop and within the recent past, there has been a monumental shift away from it to a smartphone or mobile device. A web page is a web page – so what’s the problem, one would think. Well you have another think coming. Most web pages have been designed for the traditional desktops and laptops. But rapidly we see the change from these traditional, mostly fixed devices, to smaller ones that can be accessed on the go. Making the web...

Responsive web design is all about the website’s layout being able to respond to the current capabilities and environment of a device a person uses to see the website. The term was coined by Ethan Marcotte and revolves around design that adjusts the website’s width to user screen size. Reading a text on the computer, there are no issues in seeing the text, scrolling or clicking on buttons. But when it comes to other smart devices, responsive layouts make sense. The number and variety of internet access devices is on the rise, and with it grows the need for responsive sites. While using a tablet or cell phone, users can now access the website with the right positioning of menus and buttons, too. #1 New Technologies To Simplify Responsive Elements Since Ethan Marcotte introduced the concept of responsive web design to the world, the technologies have progressed at an incredible pace. New techniques and technologies are on the horizon and this ensures responsive sites loo...

It was in April 2015, Google launched a new ranking algorithm to a search engine that will take mobile-friendliness quotient into account while displaying results for users. From this point onwards, website rankings change using Google from a smartphone or tablet. Mobile responsive design is a trend that actually evolved in 2010. Ethan Marcotte coined the term ‘responsive web design’. Developers started thinking about websites that look awesome on different screen sizes and terms like fluid, and flexible started to pop up to describe ideas. Smartphones caught on even as websites designed only for desktop became extinct. Seamless browsing experience on smart devices became the top priority for website design and development companies. Marcotte’s ideas paved the way for single URL sites that recognise whether users were on phone, desktop or tablet and re-orientate the page to display it in the best ways possible. Value of RWD Sites Grows Around 2 years later, responsi...