Why You Should Be Outsourcing Your Web Developer This Year

The biggest question that faces a business looking to build online visibility is whether it should outsource the work to a web developer, or go for DIY designs? Whether you’re a startup just on the cusp of growth or an established enterprise, this is a question that most businesses face. There a...
Read More

Popular posts from this blog

Internet Marketing Problems in the Age of the Smartphone

While internet marketing trends tend to rule in the digital era, digital marketing channels are far behind. Some challenges and areas of opportunity are outlined here. Each of these is a relevant internet marketing challenge in the present era of mobile marketing and smartphone usage. #1 Rise of Disruptive Technologies AI allows more access to customer data to better target ads they interact with. Then Augmented Reality or AR has made an appearance, becoming the latest player in the scenario of digital ad formats. But the truth is targeting will not work because word of mouth publicity rules and adblock walls tend to put web users off. So, while disruptive technologies are changing the face of internet marketing , understanding how these work and where they fail, not just where they succeed is important. #2 Lifetime Value and Attribution Marketing is a long term game. Power that personalisation has brought for the accomplishment of sales and conversions, comes wi
Read more