How Will Ecommerce Website Development be Affected by 5G?
The
rapid rise of mobile commerce is changing the way online retail works.
Consumers are willing to make purchases more and more through their
smartphones. Mobile shopping is pushing merchants to offer sophisticated,
robust smartphone retail experiences. Into this complex and evolving picture,
fifth-generation mobile network, 5G are set to step in and usher a new era for
shopping online.
Multi-channel
shopping is set to receive a boost, with the advent of 5G technologies and
commerce-oriented virtual reality/VR and augmented reality/AR apps. This
technology is set to revolutionise the retail experience. Conjoining digital
convenience with relevant physical experience has received a tremendous push in
the right direction, as 5G is set to equip devices and networks to support
bandwidth-intensive retail shopping. Here’s how 5G technologies will impact
ecommerce website development:
- 5G: Understanding the Numbers
This
fifth generation of mobile network capabilities, 5G is not only spearheading
the Fourth Industrial Revolution, but it is also set to enhance speeds and
wireless data processing. These 5G networks are set to provide enhanced device
and network level capabilities for data-intensive apps like VR and AR. Here are
the numbers to support it. The peak data rate for 5G network users is 20
Gbit/second. User experience rate is 1 Gbit per second. With a latency of one
millisecond, 5G is light years ahead of 4G, which has a network latency of 15
to 60 milliseconds. Supported devices per unit area are 106/km2. Additionally,
spectrum efficiency is 3-4 times that of the 4G network.
The
numbers mean 5G networks will be able to transfer retail data faster to mobile
shoppers, unlocking the power of VR and AR capabilities from an ecommerce
perspective.
- Ecommerce Website Development and 5G
Given
that retailers have spent over $1 billion on AR and VR solutions and the
numbers are growing by 240%, according to estimates of the VR/AR Association,
increased speed and efficiency of 5G is the key to unlocking immersive virtual
settings and retail site experiences.
Adobe
estimates that ecommerce websites will see the incorporation of AR, VR and IoT
apps so much so that 5G networks will inject $12 billion into mobile commerce
by 2021 alone. The smooth, speedy roll-out of 5G infrastructure adding speed
and removing customer journey frictions is set to lead to increased sales.
Deloitte also cites a first adopter advantage for those who incorporate 5G.
In
the new, hyper-connected world of 5G technologies, smart shopping is the key.
New mobile network 5G is set to usher in a new era of connectivity bringing
retailers and shoppers closer together.
This
means that for ecommerce website development, faster speeds, lower latency and better uniformity
of browsing experiences will transform online retail. Videos will stream
faster, by 10 to 100 times more than typical cellular connections now. Website
experts are set to add high-performing videos to reach customers.
Access
to real-time asset information helps ecommerce companies to grow, as well.
Connectivity will become reliable and this will affect how customers interact
with brands and buy products or share social reviews. With new 5G network
capabilities on the anvil, a new ecommerce revolution is set to change the way brands
sell and buyers shop, forging a successful partnership between online retail
and evolving technologies.