The Best Digital Marketing Plugins For 2018!


To reach the top spot in the digital selling environment, you need an assortment of tools to action your digital marketing strategies. For businesses spending a fortune on online marketing, these plugins can help secure an attractive ROI. They help you improve website traffic, predict buyer behaviour and lead to increased effectiveness in online marketing campaigns.

  • Just Writing

It is an excellent add-on to the erstwhile Distraction Free Writing (DFW) mode in WordPress. It is a great tool to make your posts and web content awesome and winning. Unlike DFW, there are no cumbersome buttons that can intimidate the writer in you. Instead of merely adding more buttons to the DFW, Just writing adds a brand new writing mode to WP. Spell checker, formatting and paragraph styling are some of the many features to improve your writing productivity.

  • OptIn Monster

This is an excellent lead-generation plugin that is popularly used by WordPress marketers. It adds the much needed punch to your digital marketing campaigns. Lightbox popups, in-line forms and sidebar forms are used to engage the website visitors and also obtain valuable marketing information from them. The forms are attention-grabbing and action-invoking. Lead capture forms serve the twin purposes of shadowing user activity and triggering action from abandoning visitors.

  • Yoast SEO

As the name suggests, the mission of this plugin is to get impressive website rankings for your business and to make it more search-engine friendly. It is the best way to build technically optimized sites. The plugin makes organic suggestions to make your web content all the more SEO-enabled. It allows holistic control over site breadcrumbs. Extend good control over web content as well with focused attention on keywords, key phrases, titling and internal linking. Features like social previews, redirect manager and Google search console integration are the killer aspects of the plugin.

  • Woo Commerce

It is the best website solution for e-commerce merchants. It is an open-source e-commerce plugin, meaning  hassle free setting-up of bestselling online shopping portals. You can build a fully customized digital showroom with thousands of amazing themes and templates to choose from. The plugin is famous for its limitless extensions, catering to every need of online merchants. Right from showcasing products attractively to extending flexible payments options for your customers, Woo Commerce has it all under one roof.

  • Google XML Sitemaps

This unique marketing tool complements your SEO efforts. It makes your website all the more easy for search engines like Google and Yahoo, to retrieve results from. You can create world-class XML sitemaps for your business. It helps in efficient indexing of your blogs, posts and web content.  Whenever something new is posted on your webpages, the plugin notifies search engines of the development. The plugin is quite popular and boasts of more than a million active installations.
It can be seen that one common feature in any of the above-mentioned plugins is ease of installation. It is a plug-and-play in the digital world out there and keeping your toolkit up-to-date with these online solutions can help in keeping competition at bay. WordPress now supports more than a quarter of the websites running today and plugins help you get the best out of this web-enabled platform.

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