Who are the Biggest Digital Marketing Influencers of 2018?
KISSmetrics,
Moz, Entrepreneur, Mobile Monkey, WordStream – there are so many top digital
marketing sites out there. Ever wonder who pioneered the concept of digital
marketing and who the influencers and credible educators in the sphere of
marketing are? Here are the best of the rest, when it comes to digital marketing experts for 2018:
#1 Neil Patel
Neil
is known to make it easy for even novices to understand the essence of online
marketing through his blog QuickSprout. His tutorials are fun, in depth, comprehensive
and easy to read. He is co-founder of Hello Bar, KISSmetrics, and Crazy Egg,
besides blogging at SproutSocial too. The WSJ calls him one of the top web
influencers.He was also recognised as the top entrepreneur under 30 by Obama
and one of the top 100 entrepreneurs under 35 by UN.
#2 Rand Fishkin
Rand
is the founder and former CEO of Moz and
the host of the wildly popular Whiteboard Friday. Rand is known in the entire
SEO industry. Two very popular books on SEO he has authored include Art of SEO
and Inbound Marketing & SEO. Rand has been profiled in The Seattle Times,
featured in Puget Sound Business Journal’s forty under 40 and named under
Business Week’s thirty under 30.
#3 Barry Schwartz
Editor
of the well-known Seroundtable, Barry is a digital marketer with his finger on
the pulse of the search engine marketing community. He is also the editor of
Search Engine Land and the first person to inform the world about Google
algorithm changes.
#4 Danny Sullivan
Marketing
Land’s Founding Editor, and a well known SEM expert, Danny is extremely well
known for being an authority on his subject. He has a personal blog called
Daggle, besides serving as Chief Content Officer for Third Door Media, the
publisher of Marketing Land and the producer of SMX or search marketing
exposition conference series.
#5 Jeff Bullas
Blogger,
consultant, speaker, strategist – Jeff has donned many hats and specialised in
online corporate as well as personal branding. Jeff uses social media channels
to unleash the potential of clients and companies. He has authored Amazon
bestsellers on blogging the smart way. He has also been ranked among the top 50
marketing blogs in the Power 150 list by Ad Age.
#6 Larry Kim
In
2007, Larry Kim launched WordStream by offering online consulting services and
managing marketers and engineers who developed stellar SEM automation software.
Larry has been involved in various fields like software product management,
internet marketing and software engineering. He has 4 award-winning books to
his credit, besides specialising in photography.
#7 John Rampton
An
investor, online marketing guru, entrepreneur, investor and startup enthusiast,
John is the founder of Due, an online payment community. He was recently ranked
second in the Top 50 online influencers in the world by Entrepreneur and also
called a marketing expert by Time magazine.
#8 Heidi Cohen
Heidi’s
Chief Content Officer of the Actionable Marketing Guide. She is excelling at
simplifying concepts and proposing evolving marketing issues. She also runs her
own consultancy and helps startups as well as established firms, while teaching
at NYU, CUNY Hunter College, Rutgers, on graduate level marketing.
#9 Avinash Kaushik
Avinash
is well known as a Google Digital Marketing Evangelist. He is a rare pro in the
web marketing field, with award winning books like Web Analytics 2.0 and Web
Analytics: An Hour a Day to his credit. He was also honoured by The American
Statistical Association with the Statistical Advocate of the year Award besides
winning the award for the most influential contributor by the Web Analytics
Association.
#10 Justin Cutroni
Justin
has worked with some of the biggest global brands in the world to understand
and leverage online data and digital analytics to enhance business. As a Google
Analytics Advocate, Justin works with the marketing and IT teams to help define
business metrics tracked to collect data. In 2011, he was nominated Innovator
of the year by the Web Analytics Association. He won another nomination from
the Digital Analytics Association of 2012 for the Most Influential Contributor.