Who are the Biggest Digital Marketing Influencers of 2018?

KISSmetrics, Moz, Entrepreneur, Mobile Monkey, WordStream – there are so many top digital marketing sites out there. Ever wonder who pioneered the concept of digital marketing and who the influencers and credible educators in the sphere of marketing are? Here are the best of the rest, when it comes to digital marketing experts for 2018:

#1 Neil Patel

Neil is known to make it easy for even novices to understand the essence of online marketing through his blog QuickSprout. His tutorials are fun, in depth, comprehensive and easy to read. He is co-founder of Hello Bar, KISSmetrics, and Crazy Egg, besides blogging at SproutSocial too. The WSJ calls him one of the top web influencers.He was also recognised as the top entrepreneur under 30 by Obama and one of the top 100 entrepreneurs under 35 by UN.

#2 Rand Fishkin

Rand is the founder and former CEO of Moz  and the host of the wildly popular Whiteboard Friday. Rand is known in the entire SEO industry. Two very popular books on SEO he has authored include Art of SEO and Inbound Marketing & SEO. Rand has been profiled in The Seattle Times, featured in Puget Sound Business Journal’s forty under 40 and named under Business Week’s thirty under 30.

#3 Barry Schwartz

Editor of the well-known Seroundtable, Barry is a digital marketer with his finger on the pulse of the search engine marketing community. He is also the editor of Search Engine Land and the first person to inform the world about Google algorithm changes.

#4 Danny Sullivan

Marketing Land’s Founding Editor, and a well known SEM expert, Danny is extremely well known for being an authority on his subject. He has a personal blog called Daggle, besides serving as Chief Content Officer for Third Door Media, the publisher of Marketing Land and the producer of SMX or search marketing exposition conference series. 

#5 Jeff Bullas

Blogger, consultant, speaker, strategist – Jeff has donned many hats and specialised in online corporate as well as personal branding. Jeff uses social media channels to unleash the potential of clients and companies. He has authored Amazon bestsellers on blogging the smart way. He has also been ranked among the top 50 marketing blogs in the Power 150 list by Ad Age. 

#6 Larry Kim

In 2007, Larry Kim launched WordStream by offering online consulting services and managing marketers and engineers who developed stellar SEM automation software. Larry has been involved in various fields like software product management, internet marketing and software engineering. He has 4 award-winning books to his credit, besides specialising in photography.

#7 John Rampton

An investor, online marketing guru, entrepreneur, investor and startup enthusiast, John is the founder of Due, an online payment community. He was recently ranked second in the Top 50 online influencers in the world by Entrepreneur and also called a marketing expert by Time magazine.

#8 Heidi Cohen

Heidi’s Chief Content Officer of the Actionable Marketing Guide. She is excelling at simplifying concepts and proposing evolving marketing issues. She also runs her own consultancy and helps startups as well as established firms, while teaching at NYU, CUNY Hunter College, Rutgers, on graduate level marketing.

#9 Avinash Kaushik

Avinash is well known as a Google Digital Marketing Evangelist. He is a rare pro in the web marketing field, with award winning books like Web Analytics 2.0 and Web Analytics: An Hour a Day to his credit. He was also honoured by The American Statistical Association with the Statistical Advocate of the year Award besides winning the award for the most influential contributor by the Web Analytics Association.

#10 Justin Cutroni

Justin has worked with some of the biggest global brands in the world to understand and leverage online data and digital analytics to enhance business. As a Google Analytics Advocate, Justin works with the marketing and IT teams to help define business metrics tracked to collect data. In 2011, he was nominated Innovator of the year by the Web Analytics Association. He won another nomination from the Digital Analytics Association of 2012 for the Most Influential Contributor.

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