The Pros and Cons of Custom Web Design!


Website templates cannot match up to custom web design. The reasons for this are many. With ready-made template designs, you may not have to imagine what the finished product will look like. The pitfall of this, however, is that your website will not stand out from the other brands or businesses. To get a unique look that reflects your brand identity, custom website design is clearly the right option. With customised site development, your website may undergo several changes and iterations, but you’ll definitely be satisfied with the end product. Website templates can undergo only limited customisation.

Pros of Custom Website Design

#1 Ease of Development

Despite so many benefits of website templates, you have to consider the pitfalls too. Website themes that are pre designed cannot be customised to suit your requirements. Additionally, you may not even have the skills or software to attempt it on your own. Customised site development, on the other hand, is easy and the end result is always more than satisfactory.

#2 Exclusive and Unique

Website templates are downloaded and used by many businesses. So, these are not exclusive or unique to your brand or company. You could end up with a website that clones others. If you want to ensure that no one else purchases the same website template, there are simply no guarantees for it or you end up shelling an exorbitant sum for exclusivity. The same template is used by so many brands. So, if you want your website to be as original and distinctive as your brand, you need to custom design the site. 

#3 No Limit on Modifications 

A website template cannot be tweaked beyond a certain point. It can end up being non specific and ill suited to your requirements. If there’s a lot of web content, for example, but you have opted for a website template with limited space for text, additional text may change the look of the layout and end up being counterproductive. Custom web design requires very little effort to modify and you can always make the adjustments as per your needs and requirements.


Cons of Custom Web Design

#1 Low Speed of Web Development

Time is money and the website will be up and running within a fraction of the time it takes to develop a custom website, if you opt for a template. This can be problematic too, however, For example, you need to have the content and pictures necessary to customise website templates to suit your requirements. A custom designed website can take a lot of time to develop, based on its complexity, so if you’re looking for a website developed over a couple of days, this is not the right choice.

#2 Need for Brand Identity

Ready-made templates are designed keeping certain look and feel of the website in mind. As a result, you will not get something totally unexpected towards the close of it. On the other hand, custom design ensures that you get a unique appearance, but if you are not sure about what you want in terms of brand identity and site design, this may not be the right option for you.

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