High Cost Customer Retention Programs That Are Worth It!

Repeat business is the most tangible metric of the long-term sustenance of a business. It is a measure of the credibility and repute enjoyed by the business. It is a powerful force against customer churn that drains the sales funnel. Retention marketing is the sustained endeavour to cultivate...
Read More

Popular posts from this blog

Internet Marketing Problems in the Age of the Smartphone

While internet marketing trends tend to rule in the digital era, digital marketing channels are far behind. Some challenges and areas of opportunity are outlined here. Each of these is a relevant internet marketing challenge in the present era of mobile marketing and smartphone usage. #1 Rise of Disruptive Technologies AI allows more access to customer data to better target ads they interact with. Then Augmented Reality or AR has made an appearance, becoming the latest player in the scenario of digital ad formats. But the truth is targeting will not work because word of mouth publicity rules and adblock walls tend to put web users off. So, while disruptive technologies are changing the face of internet marketing , understanding how these work and where they fail, not just where they succeed is important. #2 Lifetime Value and Attribution Marketing is a long term game. Power that personalisation has brought for the accomplishment of sales and conversions, comes wi
Read more

Cheap Web Agency Packages That Pathwwway Can Offer Small Businesses

Close to 40 percent of small businesses lack a website in 2018, according to the latest research. But there are many benefits to creating a low cost website for your business. Close to 85 percent of consumers use the internet to find local small businesses. Having an online presence through a website, social media as well as third-party reviews is important for businesses of different sizes. This is why cheap web solutions and packages Pathwwway offers for small businesses are the ideal investment to make. Creating a loyal audience and growing over time is the USP of hiring a specialised web agency such as Pathwwway. Here’s how web packages from Pathwwway can transform your small business into a game-changer in a competitive industry: Specialised SEO Solutions Consumers rely on search to locate local businesses. To compete with large chains, showing up in local search results is critical. If your business seeks a vibrant online presence, Pathwwway can help. Traditional ma
Read more